Vietnam’s Rapidly Growing Labor Market: What Drives Career Switching?

Feb 4, 2025 | Vietnam’s Rapidly Growing Labor Market: What Drives Career Switching?

Focus on the ongoing career switching trend in Vietnam! We will delve into how generational differences in values and market changes are influencing this trend, and provide you with the latest insights.

In recent years, the trend of career switching has significantly increased across various industries in Vietnam. This raises an intriguing question: is this phenomenon driven by generational differences in values or by shifts in the labor market itself? This article explores the factors influencing job mobility in Vietnam, examining both generational characteristics and economic dynamics.

1. Generational Factors

Vietnam’s labor market comprises four main generational groups, each with distinct perspectives on work and job changes. Let’s analyze how these differences shape the job market:

  • Baby Boomer Generation (1946–1964):

    This generation values job stability and long-term employment. However, as they approach retirement, their influence on the market is gradually diminishing.

  • Generation X (1965–1980):

    Growing up during Vietnam's development phase, this generation prioritizes stability and opportunities for advancement. They are likely to consider job changes if their current environment lacks growth potential.

  • Millennials (1981–1996):

    Millennials emphasize personal growth and meaningful work. They are inclined to switch jobs if their values and aspirations do not align with their current roles.

  • Generation Z (1997–2009):

    The youngest generation in the workforce seeks modern workplaces and flexible work styles. They prioritize individuality and adaptability, favoring roles that allow them to express these traits.

2. Market-Driven Factors

In addition to generational differences, external factors in Vietnam’s labor market are also significant drivers of job changes. Below are five key market forces shaping this trend:

  • Economic Growth and Talent Demand:

    Vietnam’s rapidly growing economy has led to increased demand for talent, particularly in technology, manufacturing, and finance sectors. As new opportunities arise, skilled workers feel more confident about switching jobs.

  • Wage Disparity:

    The increasingly competitive labor market has driven workers to pursue higher wages. In the tech industry, for instance, the average annual wage growth rate has reached 12%, becoming a major motivator for job changes.

  • Work-Life Balance:

    As workloads increase, employees are increasingly prioritizing flexible work arrangements. A lack of work-life balance often drives employees—especially younger ones—to companies that offer remote work or flexible schedules..

  • Career Advancement Opportunities:

    Limited promotion prospects prompt employees to seek new employers. Millennials and Gen Z, in particular, are proactive in exploring opportunities for skill development and career progression.

  • International Companies Entering the Market:

    The entry of multinational companies has raised new standards in the Vietnamese labor market. These firms attract talent with robust benefits packages, comprehensive training programs, and competitive salaries, creating strong competition for domestic companies.

3. Conclusion

The job-hopping trend in Vietnam stems from a combination of generational differences in work values and market dynamics. While younger generations seek flexible work arrangements and career growth, market factors like rising wages and economic expansion are influencing job mobility across all generations.

To thrive in Vietnam’s competitive labor market, businesses must adapt by offering competitive compensation, fostering flexible working environments, providing clear career paths, and cultivating attractive workplace cultures. Understanding generational needs and staying attuned to market changes will be key to success.

Written By: SanAn